Schréder Launches New Company in Australia

Schréder recently extended their worldwide presence by establishing the first office of Schréder Australia in Perth, Western Australia. This will enable the group to better serve the strong demand for intelligent LED lighting solutions in the Australian market.

Schréder, the leading provider of lighting solutions, continues to expand its global presence around the world with the opening of a new office in Perth, Australia. “We have been active in this exciting and dynamic market for a while. Now is the right time to directly enter this market by opening our own Schréder company, bringing us closer to our growing customer base. We see that the transition to intelligent lighting solutions in Australia is very much aligned with our philosophy and thinking. We further believe our offer of technically advanced high-quality LED luminaires and smart control systems will be well received in the market.” explains Dieter Poleyn, Schréder’s Regional Director for IMEAA (India, Middle East, Africa and Australia).

With the opening of the new company and the office in Perth, Schréder is significantly increasing its presence in the region. The Perth office will be run by the State Manager of Western Australia, Mike Huyerman, our previous distributor, who has realised various projects in Western Australia. Schréder lighting solutions can already be found on the the Westlink M7 in Sydney, in the Eastlink tunnels in Melbourne, the West Coast Highway walkway in the City of Stirling precinct, the roads in the Karratha Housing Estate, the car park of the Sorrento Beach Life Saving Club in the City of Joondalup, on the walkway and internal roads of the Admin Office in the City of Belmont as well as in a large number of urban decorative projects in the cities of Adelaide, Canberra, Sydney, Gold Coast and Melbourne.

Betacom will remain our appointed distributor for the Eastern States of Australia and New Zealand.

Schréder Australia will offer the market a complete range of energy-efficient LED lighting products including the group’s latest state-of-the-art Shuffle, OMNIstar, Ampera and Yoa, smart control solutions including the Owlet Nightshift remote management system, as well as glass fibre reinforced polyester poles.

The company launch was attended by various decision makers, specifiers and end-users, where Dieter Poleyn (Schréder’s Regional Director for IMEAA), Wimpie Ludwick (Sales Director, Schréder Australia), Murray Cronje (Manager: Applications & Training, BEKA Schréder) and Derek Watson (Regional Manager, BEKA Schréder) presented various commercial and technical topics.

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About the Schréder Group
Through more than 45 companies worldwide, Schréder is fully committed to providing its customers with complete lighting solutions from design to after-sales services, including LED luminaires, intelligent control systems, street furniture and a lot more smart features.
Schréder proposes lighting solutions that contribute to enhancing people’s lives in terms of well-being and safety in the most sustainable way.

BEKA Schréder is part of the Schréder Group.

For more information, contact Nadja Smith at